WallyMatters helps you move beyond reach and views to what really matters; measurable brand lift, in real time. Our modular platform connects siloed signals, predicts impact across screens, and validates uplift, fast.
One platform
Real brand KPIs
Measurable Outcomes
From Signals to Brand Impact
Unified Data Signals
Key media signals like attention, brand lift and beyond are identified - and ingested into our predictive model.
Predictive AI Engine
The AI engine scores every impression in advance by predicting its potential to drive brand outcomes like awareness or intent.
Cross-Media Optimisation
The platform increases bids on high-impact inventory and reduces spend on low-performing placements across all relevant channels.
Brand Validation
Brand KPIs are validated via a brand lift study. This creates a feedback loop that enables the self-learning engine to refine what drives the most impact.
Trusted by leading partners to maximize brand impact and deliver measurable growth
Our Solutions
Branding that’s accountable, predictive, and cross-media.
WallyMatters' Brand Intelligence suite
All-in-one platform that integrates signals, predictive engine, cross-media optimisation and brand lift validation
Attention by WallyMatters
Pre-bid attention model unified with weighted data signals for activation and optimisation
Brand Lift Measurement Studies
Stand alone measurement offering across open web
Let's connect
Curious how WallyMatters could unlock brand impact for your team? Let's take 20 minutes to show you what's possible.
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